Central Valley Goes to Market

April 22, 2017 @ 9:00 am – 5:00 pm
Reedley High School
740 W North Ave
Reedley, CA 93654
David Vazquez, Fresno State SBDC

Central Valley Goes to Market

Your hosts, Plan Prosperidad of Univision, California Association for Micro Enterprise Opportunity, and Fresno Community Development Financial Institution, invite you to an event designed for small businesses.



Space is limited, so sign up by Thursday, April 20, 2017, to secure your spot! Reservations after that date will be available on a first-come, first-served basis.

California is a foodie state if there ever was one. There’s no better place to grow food, explore food innovations or market food. We have teamed up with the National Specialty Foods Association to offer up a full day of learning about the food industry: business and marketing opportunities, how to stay viable and competitive, and financing.

If you’re interested in starting a food business or work with food businesses, Central Valley Goes to Market is for you. Join us!

We are excited to bring this top-notch training to the Central Valley. Our natural, existing resources are also fertile ground for business opportunities. Through this training, you can support a locally-based economy that recognizes job creation through food entrepreneurship. The goal is to create a thriving climate and culture for home-based, microbusinesses engaged in value-added food ventures.

There will be a specialty food exhibit during the reception from 4-5pm. If you would like to display your product, please contact Eduardo at the Fresno SBDC at 559-278-3712.



Regional Snapshot – Food and its Economic Contribution
Creating a Specialty Food Community and How the Specialty Food Association Supports the Sector
Supporting Regional Food Entrepreneurship Economy with Local Tools
Are You Ready to Grow Your Business?

*Networking Lunch


Break into the Specialty Foods Market, Financial Round Table
Breakout groups: exporting, regional resources, compliance, workforce
Financial Round Table

*Reception and Specialty Foods Exhibit with local vendors

Registration fees include light breakfast, lunch, and first class training!