GO-Biz partners with CMTC to promote ‘CA Made” manufacturing labeling program

For Immediate Release
Monday, November 20, 2017

Sacramento, California. – The Governor’s Office of Business and Economic Development (GO-Biz) today announced a partnership with California Manufacturing Technology Consulting (CMTC) designed to increase the benefits for businesses that participate in GO-Biz’s recently launched ‘CA Made’ state labeling program for manufacturers. The partnership provides CA Made manufacturers with access to the statewide benefits of CMTC’s ‘Made in California’ program.

“Our partnership with CMTC will increase the visibility of the CA Made program and provide manufacturers with improved access to suppliers, business-to-business networking and events, and technical assistance specific to the needs of manufacturers,” said GO-Biz Deputy Director Jesse Torres. “CA Made manufacturers will now enjoy a broad expansion in program benefits to support their manufacturing operations and marketing efforts.”

“Since launching in 2011, CMTC’s Made in California program has grown to include more than 900 small- and medium-sized manufacturers. Through this partnership with GO-Biz and the CA Made program, we will significantly enhance the ability of California manufacturers to promote products that are made in California,” said CMTC’s President and CEO Jim Watson.

CA Made is a state labeling program designed to encourage consumer product awareness and promote the purchase of products manufactured in California. The program is administered by GO-Biz. CA Made provides the following services to approved products:
A license to use the CA Made label on products, packaging, and point of sale merchandising.
Placement of the product and company biography on the CA Made website.
Information on services from program partners.
Marketing via GO-Biz’s social media sites (e.g. Twitter, Facebook).
Access to CMTC’s Made in California partnership benefits.
For more information on CA Made, visit http://camade.ca.gov/.

CMTC’s Made in California Program promotes California manufacturers, brands, and product lines through marketing, events, and business-to-business networking opportunities. CMTC is affiliated with the U.S. Department of Commerce’s National Institute of Standards and Technology and is part of the Hollings Manufacturing Extension Partnership (“MEP”) Program.

About Governor’s Office of Business and Economic Development (GO-Biz)
Established in 2012 by Governor Brown, GO-Biz serves as California’s single point of contact for economic development and job creation efforts. GO-Biz offers a range of services to business owners including: attraction, retention and expansion services, site selection, permit streamlining, clearing of regulatory hurdles, small business assistance, international trade development, assistance with state government, and much more.

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Contact: Sid Voorakkara, (916) 680-0837; sid.voorakkara@gov.ca.gov